LOGO DESIGN AND CORPORATE IDENTITY SERVICES
WHAT WE DID
Project: Logo Design for Industrial Brand
Graphic Works created a logo mark for Air Barn, a company that makes innovative fan-driven dry hay storage products. The key element is the representation of the roll of hay, something almost all of us have seen when driving in the countryside. The suggestion of wind is the other important graphic element that is both memorable and suggestive of how the product works.
The logo features a graphic mark that represents different things including wind, a sail, a container and also a rolled bale of hay. The strength of the logo is that all the images are relevant to the company’s product and are balanced perfectly with symbolism and readable text.